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Cách viết thư công việc sao cho khéo – Business Letters: Accentuating the Positives

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Your letters will be more successful if you focus on positive wording rather than negative, simply because most people respond more favorably to positive ideas than negative ones. Words that affect your reader positively are likely to produce the response you desire in letter-writing situations. A positive emphasis will persuade the reader and create goodwill. In contrast, negative words may generate resistance and other unfavorable reactions. You should therefore be careful to avoid words with negative connotations. These words either deny—for example, nodo not, refuse, and stop—or convey unhappy or unpleasant associations—for example, unfortunatelyunable tocannotmistakeproblemerrordamageloss, and failure.

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